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Event driven surveys are also known as event trigger surveys because they usually are given to customers following a specific trigger event. This makes event driven surveys particularly useful in measuring the impacts of certain processes or interactions on customer satisfaction. One of the most common ways to use event driven surveys is as a measure of customer service satisfaction because you can identify instances when customers interact with members of your service organization and then survey those customers. One typical example of an event driven surveys is the telephone or web survey that is listed on the bottom of your receipt when you make a purchase, asking you to call or log on and provide feedback on your experience. Some companies also use follow up calls to customers who have called customer service departments in order to evaluate how satisfied customers were with the service they received.
Event satisfaction surveys can provide insight and can significantly help improve future events you plan to hold. These satisfaction surveys are ideally given right after the event so people can give quick and easy feedback. Often times event satisfaction surveys can help to shed light on significant changes that need to be made so your next event will be even more successful. The simplest way to gain the feedback you want, is to entice your attendees to give you that feedback by giving them a reason to fill out the survey. One of the best incentives you can give them is as simple as a discount for next year's event.
Creating an event satisfaction survey can be done in a matter of minutes using SurveyAnalytics. The ability to have an event satisfaction survey can help to improve future events, and are key to understanding what your attendees really thought of your event.
SurveyAnalytics is a web based service for conducting online surveys. The process is simple using SurveyAnalytics's online survey software:
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