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Surveys - Quantitative Research
Survey Analytics's online survey software is designed to meet the needs of the most complex online market research projects. Functionality like, branching, randomization, and piping are all simple point and click programming tasks. For the complex research project that requires the next level of programming, the system is backed by a proprietary custom scripting module that allows for unlimited possibilties in survey programming.
The analysis capabilities allow for one click access to real-time reports, comparison reports, trend reports, and online dashboards. Exporting the data to SPSS (.sav format), MS Excel and comma delimited (.csv) formats is available on-demand or can be scheduled at regular intervals.
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The Survey Builder offers advanced features for delivering high caliber market research surveys. Everything, including branching, looping, piping, randomization, and extraction is easily programmed using the wizard based interface. If we don't support exactly what you are trying to accomplish, then we have experts who can custom program the survey for you.
- Branching (compound and delayed)
- Extraction, Piping, Looping
- Randomization
- Rotation
- Quota Support
- Survey Panel Integration (completes, terminates, over quota)
- Complete Multi-Media Support
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The system offers following Standard question types.
- Multiple Choice
- Open Ended Text
- Matrix Table
- Rank Order
- Constant Sum
- Date/Time
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The system offers following Advanced question types.
- Side-By-Side Matrix
- Logic/ Randomizer
- Reference/ Validate Data
- Dynamic Lookup Table
- Attach/ Upload File
- Net Promoter Score
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With Custom Scripting sky is the limit. You can set up any kind of custom logic. The flow of the survey is fully under your control and you can set up complex logic criteria based on either a single or multiple questions. Using Custom Scripting/programming logic you can set up any logic imaginable and not only based on the survey variables but also based on external variables. You can easily achieve any of the following custom requirements:
- Implement Complex Scoring logic
- Advanced Randomization
- Matrix Branching
- Delayed Branching using Script
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In addition to standard choice, scaling, and text input questions, the following Add-On Modules are supported:
- Conjoint (Discrete Choice)
- TextMarker
- Image Chooser
- Image Ranker
- Secure Customer Index
- ACSI Index
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The Dynamic Grid/Control allows you to define custom scales for a grid and allows you to collect large amounts of data in a comprehensive manner.
- Multiple Rating Scales
- Text/Numeric Input
- Drop Down Menu's
- Comment Boxes
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The Quota Control module allows you to create Unlimited cells for complex quota logic. Cells can be based on survey questions or custom variables/external data.
- Dynamically Create MxN Matrix of Cells
- System Automatically fulfills the data grid
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